OUR SUSTAINABILITY CRITERIA
- For a species to be endorsed Happy Fish, it must meet stringent criteria.
- Australia’s leading marine and fisheries scientists have created a new benchmark for seafood.
sustainability in collaboration with the Australian Conservation Foundation. - The system is specifically designed for Australia’s unique and diverse marine ecosystems and fishers.
- The fisheries scientists have facilitated unprecedented access to high quality sustainability reviews, by ensuring the endorsement process affordable for smaller scale family fishers
- 3 main questions are asked when evaluating the sustainability of a species:
- What is the population and resilience of the species?
- What are the impacts of fishing on the species’ ecosystem and habitat?
- How much bycatch is there? How much marine life is caught
and destroyed unintentionally when fishing for this species?
- A species may be sustainably sourced in one location whilst not meet sustainability criteria
in another location. Fish are researched at the fishery, which results in greater accuracy - Findings are third party peer-reviewed ensuring independence and transparency.
- This sets a significantly higher benchmark than required by law.
- Assessments are regularly reviewed due to the ever-shifting nature of biological systems.
- Assessments of each species coming soon!