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OUR SUSTAINABILITY CRITERIA

  • For a species to be endorsed Happy Fish, it must meet stringent criteria.
  • Australia’s leading marine and fisheries scientists have created a new benchmark for seafood.
    sustainability in collaboration with the Australian Conservation Foundation.
  • The system is specifically designed for Australia’s unique and diverse marine ecosystems and fishers.
  • The fisheries scientists have facilitated unprecedented access to high quality sustainability reviews, by ensuring the endorsement process affordable for smaller scale family fishers
  • 3 main questions are asked when evaluating the sustainability of a species:
    • What is the population and resilience of the species?
    • What are the impacts of fishing on the species’ ecosystem and habitat?
    • How much bycatch is there? How much marine life is caught
      and destroyed unintentionally when fishing for this species?
  • A species may be sustainably sourced in one location whilst not meet sustainability criteria
    in another location. Fish are researched at the fishery, which results in greater accuracy
  • Findings are third party peer-reviewed ensuring independence and transparency.
  • This sets a significantly higher benchmark than required by law.
  • Assessments are regularly reviewed due to the ever-shifting nature of biological systems.
  • Assessments of each species coming soon!

Happy Fish does not sell seafood or hold financial interests in any fisheries or seafood suppliers