SANDRA MARSHALL

HABITAT
Bondi Beach local

HABITS
Many of Sandra’s passions have found a home in Happy Fish: food, people, environmental sustainability.

A background in architecture proves useful to generating creative solutions to the complex ocean-to-plate ecosystem, and collaborating with diverse disciplines and stakeholders.

Sandra has a deep-held conviction that everyone benefits through sustainable practices…What’s good for fish, is good for the ocean, fishers, seafood sellers and ultimately consumers! It’s WIN:WIN:WIN…

HARVEST
Sandra’s hooked on the industry’s earthy passionate characters, the unlikely synergies being formed and the awesome people gravitating to this platform.  She’s excited about creating opportunities to anchor Happy Fish in the best marine science, industry expertise and creating networks built on trust  

PROF DAVID BOOTH

HABITAT
In the lab, on the high seas, and under the waves shepherding schools of human fish 

HABITS
As Professor of Marine Ecology at UTS, David is also passionate about educating the broader community. His many hats include: coordinating citizen-science projects, a member of Ocean Science Council of Australia, past President of the Australian Coral Reef Society and of particular relevance to Happy Fish…co-founder of SASAP (Sustainable Australian Seafood Assessment Program) devised by Australia’s leading fisheries scientists, it’s the gold standard of seafood assessment programs.

David’s opinion is frequently sought by the press on topical marine issues. He’s not coloured by industry affiliations and will comment where many will not. His views are informed by a deep scientific understanding and wealth of practical experience

HARVEST
It’s a great privilege to have David on board to ensure our fish assessments are maintained and evolve with the benefit of his extensive knowledge and networks

DR TREVOR WARD

HABITAT
Perth W.A. and oceans all around the globe, close to and far from shore.

HABITS
Trevor is a big fish in the science of marine ecology and sustainable seafood and is described by colleagues as The Dude. With his aptitude and love for the ocean, we can expect peerless independent evidence-based science.

The list of Trevor’s achievements will have you glazing over, so here’s a few… Trevor’s 40-year career includes more than 20 years with CSIRO, and in 1996 he was jointly awarded the CSIRO Chairman’s Medal for Excellence in Science. Since 1999 he has worked as an independent sustainability consultant for UN agencies, national governments, seafood businesses and NGOs across more than 15 countries. He co-founded SASAP, the sustainable seafood assessment system we are adopting.

HARVEST
How lucky is Happy Fish to have caught this fishy!

DR JOHN FORD

John Ford

HABITAT
Melbourne VIC, fisheries, radio stations, universities and mushroom cabinets.

HABITS
John is a fisheries scientist, marine ecologist and independent expert in seafood sustainability.

John works right across the seafood supply chain including fishers, wholesalers, restaurants, government and conservation NGOs. He appears extensively in the media as an expert in seafood sustainability, as a radio presenter, and contributor to academic literature and media outlets such as the Conversation. Of particular interest to Happy Fish John is part of the original SASAP cohort of scientists, heading up fisheries research.

HARVEST
John is a valued and essential part of the holy SASAP triumvirate!